Rapha: Emily Maye / Tour De France pop-up
Rapha – Emily Maye show / Tour De France Pop-up shop
One of the most respected clothing companies in cycling, Rapha have a name strongly associated with craft, passion and innovation.
For them, we curated an exhibition of the photography of Emily Maye – embedded photographer for the Trek Factory Racing team, and photographer of Rapha’s Team Sky collection: ‘We Were Fought By Men Very Fast’ coincided with peaked interest in cycling in London – as the Tour De France’s Grand Depart passed through the city for the first time since 1996.
The exhibition focused on the iconic series of Spring Classics races through Belgium and France – lesser known on these shores, and was accompanied by a presentation of Rapha’s 2014 Team Sky Tour De France kit.
The exhibition was re-shown at London’s famous cycling café, Look Mum No Hands!, in January 2015.